Boucher design The Anderson Foundation

insight
Anderson Foundation is a charity that focusses on providing support for in-need children and with disabilities. They have raised millions for various causes and one way for them to raise money are auction events with high-end packages and experiences on offer. These events need a programme to match the feel of the event. That’s where we come in and have been creating these programmes for a number of years now.
Design
These auction events raise tens of thousands for the foundation and that’s because the high-end auction lots command a high value. With this in mind, we created a programme style to match that of a luxury magazine offering luxury experiences. From selecting the best images to overall page structure, we have designed the programme to draw in the viewer and want to read more about the bespoke experiences on offer.