A construction company website needs to answer three questions in under ten seconds: what you build, where you work and why you are trustworthy.
01
Before and after photographs, project dimensions, client names (where permitted) and location details do more selling than any headline. A dedicated case study page per project also creates SEO surface area for local search terms like 'loft conversion contractor Hackney'.
02
CHAS, CITB, Gas Safe, NICEIC and similar accreditations should appear above the fold on your homepage and on every service page. For construction buyers, certifications reduce perceived risk before they enquire.
03
If you work across London boroughs, a page for each key borough you cover ('general contractors in Hammersmith', 'home extensions in Islington') will consistently outrank a generic homepage for those searches over time.
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Websites from £1,000. Built in London.
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